Odionye, Chinwe Mirian, Department of Mass Communication, Faculty of Humanities, Social and Management Sciences, Edwin Clark University, Kiagbodo Delta State, Nigeria
-
Vol 2, No 1 (2021): Nnamdi Azikiwe University Journal of Communication and Media Studies - Articles
INFLUENCE OF CELEBRITY ENDORSEMENT ON CONSUMERS’ BUYING DECISION OF A BRAND: A STUDY OF GLOBACOM TELECOMMUNICATION NIGERIA LIMITED
Abstract PDF
Department of Mass Communication. Nnamdi Azikiwe University Awka.
ISSN:2756-486X (Online)
Â